Podcast Directories: The Best Places to Submit Your Show
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Ultimately, there is no cost to distributing a podcast, so you can spread your content far and wide. Most RSS hosting platforms will automatically plug into major podcast directories, but you can also manually add your show to others for broader reach. There are a few you should definitely make sure to submit your podcast to.
Here are the top podcast directories to consider:
Top Podcast Directories
New podcast directories are constantly popping up, and there must be hundreds out there already. Here are the most popular podcast directories where you can find a large audience.
Spotify
Known for bringing podcasts into mainstream streaming platforms, it holds about 35.4% market share. Spotify has over 5.5 million podcasts in its catalog, and is increasing at a rapid rate. They have the additional perk of offering video podcasts alongside the audio-only content.
Apple Podcasts
While it often dominated the market, now Apple Podcasts is preferred by only 33.2% of listeners. This platform is the way to reach primarily iOS users, however, they have rolled out a web app to reach other users as well. It’s an easy connection with your RSS feed and can get you discovered by a large audience.
YouTube
Maybe not what you’d expect for a podcast directory, but YouTube has surpassed the popular Apple Podcasts and Spotify to be the number one platform for podcast consumption. It can host video podcasts easily, as well as audio-only podcasts (shown with a static image) on the main site as well as through YouTube Music.
If you need more convincing to get your podcast on YouTube, you might want to have a look at this blog.
Amazon Music
With the growing popularity of home speakers and smart devices, Amazon Music has become a promising location for podcasts. It’s a great way to connect with audiences globally that use Amazon devices. Again, this can easily be connected through your RSS host website.
Pocket Casts
This is a free podcast-listening app with a creative visual interface. They offer easy discovery with search and also curated recommendations from podcasters. Listeners can also filter the podcasts they want to listen to create playlists for their daily commute, morning run, or wherever they fit podcasts into their day.
iHeartRadio
With a built-in audience of 129 million, this podcast directory is great for crossover discovery, though it's limited to certain countries, namely the United States, Canada, Mexico, Australia and New Zealand.
Podchaser
While Podchaser is not necessarily a listening platform, it’s a great platform to be a part of. Podchaser is a comprehensive database that allows users to discover new podcasts, making it ideal for searchability. It also offers advertisers and guests abilities to see podcast analytics in order to see if they would like to work with your show.
Castbox
Castbox is quickly becoming one of the best podcast directories for discoverability. At the moment it has about 80 million users, and can be used internationally. However, it is preferred by only 2.2% of listeners.
Listen Notes
Listen Notes titles itself as the Podcast Search Engine, it offers advanced search capabilities to discover shows. This lets listeners search by episode or podcast, and allows you to “clip” parts of a show to save for later. This is a great directory to find niche shows and to create playlists of clips. Listen Notes isn’t always connected with RSS hosting platforms, but you can list your show manually.
Player FM
Another popular podcast directory, Player FM is a discovery-focused app with over 20 million downloads. It tends to be particularly favored by Android users.
Additional Podcast Directories
While above we have listed our favorites, the possibilities are endless. You can submit your podcast to as many directories as you like, so feel free to share your show far and wide.
Podcast Addict: Another platform highly popular among Android users.
Deezer: A European streaming service with a growing podcast audience.
RadioPublic: Focuses on listener engagement and monetization options.
Final Thoughts on the Best Podcast Directories
When it comes down to it, your idea of the best podcast directories might change depending on your audience. Certain audiences might be prone to using one platform more than another, yet it doesn’t hurt to share your podcast everywhere you can.
Submitting your podcast to these directories will significantly enhance its visibility and help attract a larger audience. Nothing bad can come from it, so we advise getting your podcast onto at least the top directories.