Podcasting for Educators & Academics

Take your research beyond lecture halls, reach a wider audience, and gain attention for funding by launching a podcast.

Make It Happen

We Work With World-Class Educators

Seattle University Stanford Seed The University of Maine Fordham University

Your Insights Deserve an Audience

Breakthrough research and years of accumulated knowledge deserves more than a footnote in an academic journal. Too often, groundbreaking ideas stay locked inside academic circles, never reaching the people who could use them.

A podcast changes that. It puts your research and insights directly in front of students, fellow academics, and the public at large. It builds credibility, opens the door to collaboration, and can help your work find funding.

But launching a great podcast takes more than a microphone and an idea. Many academics lose weeks wrestling with production and promotion, only to stall out before their work finds the audience it deserves. That's where we can help.

Lower Street specializes in podcasting for education; we help schools, universities, and just about any academic institution to find the right format, strategy, and sound to get their voice heard.

“Lower Street made it possible for me to launch this podcast at the highest level possible. The results speak for themselves! My listeners stay hooked for long episodes, keep coming back to reference them, and even join live retreats. The Cost of Glory is now a resource that will stand the test of time.”

 

Alex Petkas, founder and host of The Cost of Glory

Keeping Listeners Hooked, The Success of The Cost of Glory

Ex-Classics professor Alex Petkas set out to bring the timeless lesson in leadership of Plutarch’s Parallel Lives to a modern audience.

With a loyal audience tuned in, his podcast crushed industry benchmarks with a 90% consumption rate. Even more, he transformed his niche show into a thriving brand, expanding into live retreats and beyond. Read the full case study here.

 

The Case for Podcasting in Academia

  • Build Your Leadership: Position yourself as a thought leader by sharing your expertise in an engaging, widely accessible format.

  • Expand Your Reach: Break out of academic circles and connect with a global audience beyond the walls of your institution.

  • Make Your Research More Approachable & Accessible: Translate complex ideas into compelling conversations that captivate listeners outside of academia.

  • Reach Decision Makers in Funding: Get your work in front of the people who can support it—grant committees, institutions, and industry leaders.

  • Educate Your Audience: Share insights, challenge ideas, and inspire curiosity in students, peers, and lifelong learners alike.

  • Spread your Research: Ensure your findings don’t collect dust by delivering them directly to those who can act on them.

I Want In

Your Expertise. Our Craft

You know your field better than anyone. You've spent years on the research, you know which findings matter, and you know exactly why your work is worth someone's time.

What you probably haven't spent years on is figuring out why a listener stops fourteen minutes into an episode and never comes back. That's the gap we work in.

We've spent since 2016 figuring out pacing, structure, and sound for shows that have to earn attention every single episode, because nobody finishes a podcast out of obligation the way they might finish a journal article for a citation.

Some of the work we've done has hit #1 on Apple Podcasts. Some of it's gotten written up in The Times and Forbes. None of that happens because the host was famous. It happens because the show was built to be listened to.

You bring the research. We bring the part that turns it into something people actually choose to put on.

Sounds what I am looking for
A podcast production team for financial advisors

What Lower Street Can Do for You

Conceptualization
Conceptualization

Most academic work doesn't have an obvious podcast format sitting inside it. That's the part we're good at finding.

We dig into your field, look at who's already covering similar ground, and figure out the angle that makes your work worth a recurring listen instead of a one-off lecture recording.

Strategy & Branding
Strategy & Branding

A title, cover art, and tone that sound like an academic afterthought will get treated like one.

We'll help you land on a name and a look that holds up next to any show in your category, academic or not, and a content plan that keeps you consistent once the first few episodes are out.

Recording
Recording

Most researchers we work with have never sat behind a mic before, and it shows in the first few takes if nobody's guiding the session.

We handle equipment, prep your guests, and run the room so you can focus on the conversation instead of the tech.

Editing
Editing

Good audio isn't enough on its own.

We edit for pacing and structure so episodes hold attention from start to finish. This is what turns a 50-minute interview into something a listener doesn't bail on at minute 12.

Growth Plan
Growth Plan

Downloads are easy to chase and easy to misread. We build a growth plan aimed at the audience that moves your work forward. Whoever you're trying to reach, we handle the marketing and PR to get you in front of them.

Get in touch 

Chat with an expert about your show goals

Share as much info as you can and we'll be in touch this week about your podcast

"Lower Street brought finesse and flow to Grit & Growth, especially with a sound mix and scripting that truly engages listeners. They helped us create a stand-out podcast that shares insights from Stanford professors and industry experts, while also bringing the stories and experiences of entrepreneurs throughout Africa and South Asia to life."

Tiffany Steeves, Director of Communications at Stanford Seed Tiffany Steeves

We know what you're wondering

What are your rates?

Rates depend on your individual needs. Just get in touch to discuss your podcast plans and we can let you know what they will cost. But it's probably going to cost more than a freelance editor and less than a big agency.

How long does it take to launch a podcast?

That really depends on you. How quickly will you be able to feedback on creatives, give us the information we need, and sign things off internally?

We can be up and running in as little as a couple of weeks. 6-10 weeks from kick-off to episode 1 going out is typical, but if you're more ambitious with your podcast production style or content, it could take longer to develop.

Can you advise me on the best podcast equipment I need?

Absolutely. This is part of our launch process, we’ll walk you through what you need to achieve the best possible recordings. Get in touch with us to get started.

Can I hear some of the other podcasts you've produced?

We'd love you to! You can find some of the recent shows we've produced on our work page.

How long should my podcast be and how often should I release it?

Great questions. The answer really depends on you and your audience.

Content length and frequency should be informed by your target listener and what they need, but balanced with what is achievable for you.

This is exactly the stuff what we cover in our show development and launch process. We'd be happy to talk this through with you and create a custom podcast strategy for your goals. Let's talk.

Who is Lower Street and how long have you been in business?

Since starting in late 2016 Lower Street has mushroomed from a solo venture (that one man is me, Harry Morton, hi!) to a full-time team of more than 30.

Fully remote from the get-go, our team is dispersed across North America, the UK, Europe, and Asia. So whatever time zone you wake up in, we're probably online doing our thing.

This isn’t just a job for us. We genuinely love what we do and want to share our passion for audio/video storytelling. You can find out more about us here.

How many clients do you work with?

We've worked on thousands of podcast episodes to date, totalling millions of downloads in a range of industries. At any one time we could be working with anywhere between 20-30 podcasts.

You can find some examples of our work here.

I've got more questions

No problem! We’d love to talk more about your needs, and vision for a brand podcast. Get in touch with us here and we'll get back to you within 1 business day to schedule a call.