Podcast Blog

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Podcast Formats: Why Narrative Shows Work Best for Branded Podcasts

There are plenty of podcast formats to choose from, but...
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Podcasting for Influence: Reach CEOs and Other Key Decision Makers With Podcasts

In the fast-paced, competitive digital world we inhabit,...

Must-Listen Teaching in Higher Education Podcasts

Add these podcasts to your queue to improve your teaching...

The Best Video Podcast Platforms

Here's where you can share your video podcast and be...
How to Write a Podcast Script [Examples] in 2025| Lower Street

How to Write a Podcast Script [With Examples & Template] in 2025

A podcast script is the roadmap for your podcast...
How to Create a Podcast Content Strategy (Why Your Brand Needs One)

How to Create a Podcast Content Strategy (and Why Your Brand Needs One)

Podcasting can be excellent for your brand marketing, but...

Podcast Cross-Promotion: Growing With Other Creators

Forget competition, real growth happens when you...
How to Grow Your Podcast Audience | Lower Street

How to Grow Your Podcast Audience

You've crafted exceptional content to impress your target...

Building Your Video Podcast Studio Setup

Learn how to create a video podcast studio setup that’s...
How to Set up a Corporate Podcast Studio | Lower Street

How to Set up a Corporate Podcast Studio

If you are looking to record a brand podcast in-house,...
Creative Podcast Ideas to Re-Engage Your Audience | Lower Street

Creative Podcast Ideas to Re-Engage Your Audience

Whether you’re a brand new podcaster or a seasoned...

How to Craft a Compelling Podcast Guest Pitch (With Templates)

Crafting a compelling podcast guest pitch is easy with...
How To Be A Podcast Host | Lower Street

How To Be A Podcast Host: 7 Tips To Keep Them Coming Back

Looking to host your own podcast? It’s not as...
What Is the Ideal Podcast Length? Questions to Consider | Lower Street

What Is the Ideal Podcast Length? Questions to Consider

Wondering how to decide your ideal podcast episode...

Curious about podcasting? Get learning with Lower Street’s Podcast Blog. Check out our team’s expertise, and insights on podcast strategy, production, and podcast growth. We’re sharing everything from our recommended tech equipment and our favorite business podcasts, to why you should start a branded podcast and why an internal podcast might be the right solution for your business.